Algomarketing · AI Transformation

Transform your people. Transform your processes. Or both.

Algomarketing is the only AI transformation partner that delivers both. Embed our AI Enablers who upskill your marketers and co-build new workflows. Or commission our engineers to build production-grade agents that automate the work draining your team's hours. Choose one. Or run them in parallel.

Teams we've worked with typically achieve
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Saved per month
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Agency cost reduction
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Faster throughput
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Self-sufficiency
Trusted inside
+ 40 other enterprise marketing teams

One umbrella. Two paths.

Pick the path that matches how change happens at your company. They run independently. They compound when run together. Most clients start with one and add the other within twelve months.

A Path A · People Transformation

We embed AI Enablers in your marketing team.

Senior practitioners deployed inside your team. Engagements run from two weeks for small teams up to three months for large teams running multiple waves. They map your workflows, co-build AI-native replacements, and leave every marketer self-sufficient.

Four reasons AI transformation stalls in marketing teams.

We've been inside 47 enterprise marketing organisations in the last eight years. Every stalled transformation has at least two of these four root causes. Most have all four.

Reason 01

Licences arrived. Behaviour didn't.

Procurement is 10x faster than pedagogy. The tools land in month one, but the muscle memory of how marketing teams actually operate was built over years. Without deliberate workflow reconstruction, people keep doing yesterday's job with today's licences.

Reason 02

Central pilots. No daily adoption.

Your innovation team, AI council, or centre of excellence ships impressive demos. One enthusiastic PM builds a prototype that wins the all-hands. But none of it changes how your marketers actually operate. Central brilliance. Distributed manual work. The demo wins. The day-job doesn't.

Reason 03

Strategy divorced from execution.

A consultancy writes a 90-slide AI roadmap. It recommends everything and commits to nothing. Nobody on the strategy team knows how to actually ship an AI workflow, and nobody on the execution team has the authority to fund one.

Reason 04

Capability that leaves with the vendor.

Six months in, real outcomes start appearing. Month seven, the consulting contract ends. Month nine, your team still can't build new workflows on their own. You've rented capability, not bought it. The monthly retainer never ends.

Where Our AI Enablers are transforming enterprise marketing.

Not decks. Not fly-by recommendations. AI Enablers, embedded inside enterprise marketing teams. Capability that stayed long after we left.

25% agency spend, eliminated. 45 AI workflows shipped.
20-person Demand Gen team · 3-month engagement

Eliminating agency "bloat spend" with AI

A 20-person Demand Gen team was bleeding 25% of their agency budget on "bloat work": list cleaning, deck formatting, UTM tagging, report assembly. Over three months, we embedded 4 AI Enablers in the team and co-built replacement workflows one-on-one with every member. By the end, every person was shipping their own AI workflows in their daily rhythm.

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People enabled as AI builders
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Workflows co-built and deployed
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Hours saved, per month
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Reduction in agency spend

"We preferred using AI because it was in our control. We got tasks done quicker without the agency back-and-forth." · Demand Gen Manager

$15M pipeline generated. 7M+ audience scaled. Zero new headcount.
12-language global nurture programme · NurtureOps vibe-coded in 3 days

From spreadsheet chaos to a one-click operating system

A global nurture programme had scaled into a 600+ email, 12-language operation spanning NA, EMEA, LATAM, and JAPAC. The team was buried in 15-20 hours a week of spreadsheet work, broken UTM formulas, and scattered approval threads. Liane vibe-coded a custom internal app called "NurtureOps" in 3 days, then transferred the build-it-yourself pattern to the rest of the team.

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To vibe-code NurtureOps live
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Audience scaled, no new headcount
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Pipeline generated in one quarter
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Spreadsheets eliminated

"I described what I needed in plain English and let the AI generate the code. It took just 3 days to build. Not a form. A complete operating system." · Global Marketing Ops Lead

70% events agency spend reduction. 14 workflows shipped.
4-person events ops team · 40+ events a year · 4-week engagement

From manual event ops to AI-orchestrated delivery

A global B2B SaaS team running 40+ regional and flagship events a year, with a 4-person events ops team buried in registration triage, attendee-to-MQL handoffs, sponsor reporting, and post-event surveys. Hayley embedded for 4 weeks and co-built a stack of agents covering registration, session feedback synthesis, sponsor reporting, and pipeline handoff to demand gen. By the end of the engagement, the team was shipping their own agents for new event formats.

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People enabled as AI builders
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Workflows shipped, end-to-end
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Hours saved, per event
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Reduction in events agency spend

"We used to plan around what the team could physically handle. Now the agents handle the volume, and we plan around impact." · Field Marketing Director

100+
outcomes shipped
Across every marketing discipline

The three cases above are a sample. The same short loop, run with every person in scope, produces the same shape of outcomes across every team we work with. The discipline travels.

Demand Gen Content Product Marketing Lifecycle Brand Marketing Ops Events Analytics

Who they are. What they do.

Our in-house experts are senior enterprise marketers who are AI-native, vibe code, build AI agents at scale, and now think in AI.

They are also coaches with real training and enablement experience, embedded inside your team. They get your team building from week one.

Who they are

Five traits. All required.

An AI Enabler, rendered as a sketched outline figure, co-building a marketing workflow alongside a marketer working at a laptop in an enterprise office
  1. 01Fortune 500 enterprise marketing track record. Delivered campaigns at scale. No 6-week ramp. No vocabulary gap.
  2. 02Native in your stack. Clay, Marketo, HubSpot, Braze, Looker. Fluent across major LLM providers.
  3. 03Built agents in production. Live workflows other marketers now depend on.
  4. 04Real coaching experience. Has trained dozens of marketers inside enterprise teams.
  5. 05Makes capability stick. Documents, demos, and tests the work back to leadership.
What they do

Four moves. One person at a time.

Move 01 · Identify

Sit next to one person.

The Enabler shadows them through a real working day, mapping the copy-paste loops and manual handoffs. Surface the highest-leverage workflows to rebuild.

Move 02 · Co-build

Build with them, in production.

Over ~3 hours across the week, the Enabler co-builds the workflow live at their keyboard. A working, optimised workflow they're running live in their day-to-day. By Friday.

Move 03 · Upskill

Coach the muscle memory.

Now the marketer builds the next AI workflow solo. The Enabler watches, corrects, never types. Capability is forged in the doing, not in slide decks.

Move 04 · Handoff

Hand over the playbook.

Written manuals, workflow documentation, and a final scorecard delivered. The marketer leaves fully self-sufficient. Engagement closes. No retainer tail.

Per-person total
~7 hours
Spread across a week of working days.
Team rhythm
Weekly clinic
Group session where the team swaps what they built.
Accountability
Monthly scorecard
Baseline on day one, then tracked every month to your leadership.
Engagement shape
Scoped, not open-ended
Fixed duration agreed up front. We leave at handoff. No retainer tail.

Two principles.
Four artefacts. Four metrics.

Two non-negotiable principles. Four artefacts your team keeps. Four KPIs, reported every month. The impact, week by week, in numbers you can defend.

An AI Enabler bridging a conversation between a marketer and a technical team member across functions
01Principles

Two. Non-negotiable. Every engagement.

01

We co-build. We never build for you.

Every workflow is built side-by-side with the marketer who'll own it. They keyboard, the Enabler guides.

02

We embed senior practitioners, not consultants.

AI Enablers are senior marketers who've built and shipped agents in production. They've sat in your team's chair.

02Artefacts

Four. Yours to keep. Long after we've gone.

01

3+ automated workflows per person

Co-built. In production. Not prototypes.

02

"AI Ways of Working" playbook

Your team's operating manual. Written from your stack.

03

Shared prompt and agent library

Tuned to your brand, data, tooling.

04

A clean capability handoff

Documented, tested, demo'd to leadership.

03Metrics

Four. Baselined week one. Reported monthly.

%

AI Proficiency

% of team with daily AI usage.

#

Workflows Optimised

Processes rebuilt or automated.

#

Hours Saved

Reclaimed per person, per month.

$

Agency Cost Reduction

External agency spend eliminated.

Two ways to engage. One commitment.

From single teams to full-workforce programmes. No day rates. No consulting multipliers. Fixed scope. Fixed outcomes. Plus a commitment most competitors won't make.

Team Programme · Transparent pricing
$2,500

per person enabled · ~7 hours across 1 week per person

Typical engagements
$5k·2-person team, ~2 weeks
$25k·10-person team, ~4 weeks
Scoped engagement · Enablers scale with team size
  • Dedicated AI Enabler embedded in your team
  • 3+ co-built workflows per person, in production
  • Weekly clinic + monthly KPI scorecard
  • "AI Ways of Working" playbook (custom to your team)
  • Shared prompt and agent library
  • Clean capability hand-off at engagement close
Book a discovery call
Workforce Programme · For enterprise rollouts
from100+

marketers enabled · multi-region, multi-quarter rollout

Typical engagements
Multi-region·35+ markets, full compliance
Multi-quarter·Parallel cohort waves
Custom scope · Priced after scoping call
  • Programme-aligned cohort design across business units
  • Bench of senior Enablers, deployed in parallel waves
  • Multi-region delivery (35+ markets, full compliance)
  • Custom KPI framework aligned to your transformation goals
  • Integration with existing transformation partners (McKinsey, Accenture, Deloitte, etc.)
  • Executive steering, board-grade reporting, volume economics
Talk to our enablement team
• Adoption floor commitment · Applies to every engagement

100% of trained team members independently building AI workflows by hand-off. Or we extend at our cost.*

Every engagement, at any scale, is measured against this floor. If we miss it, we extend the engagement at our cost until we hit it. No renegotiation. No sunk-cost fallacy. No retainer bait-and-switch.

* Extension capped at 6 weeks, fully at our cost.

B Path B · Process Transformation

We build the agents your team should already have.

Custom AI agents that automate the work eating your team's hours. Built on your existing tools and systems, so nothing new lands in front of security. Each agent ships in under three weeks. Quick compounding wins beat one cumbersome project.

Four reasons marketing processes aren't yet agentic.

Your team has the AI tools. They've watched the demos. So why is lead enrichment still on a spreadsheet and campaign reporting still taking three days? Four reasons.

Reason 01

The 80/20 trap of off-the-shelf tools.

SaaS vendors cover the common 20% of cases beautifully and the other 80% poorly. Your real workflows live in that 80%: custom data sources, regional rules, multi-step decisions, edge cases that matter. Off-the-shelf can't reach them. Custom is the only answer, and most teams can't build custom.

Reason 02

Marketers can't ship production agents.

Prompting is not engineering. Production-grade agents need observability, retries, evaluations, integrations, version control, and a deployment story. Marketing teams don't have those skills, and shouldn't need to acquire them. The tooling moves too fast to learn faster than the work demands.

Reason 03

Internal engineering is backlogged for quarters.

Even when marketing knows what to build, central engineering has a two-quarter queue and a different priority list. By the time engineering can build it, the workflow has changed, the LLMs have changed, and the team has moved on. Marketing needs delivery in weeks, not quarters.

Reason 04

Agencies sell hours, not automation.

Your agencies make money when humans bill hours. They have no incentive to automate the work away. Most agencies will absorb manual processes for years rather than ship the agent that ends them. You need a partner whose incentives align with your headcount efficiency.

Four moves. Per agent. Under three weeks.

Every agent ships in under three weeks. A typical engagement delivers five in six weeks, running in parallel. Compounded wins across multiple pain points at once.

Move 01

Audit the work.

Two weeks inside your team. We shadow the manual processes draining your hours, score each by automatability, hours saved, and strategic value. You get a prioritised candidate list, ranked by impact and ready to build.

Move 02

Build with intent.

Our engineers vibe-code the agent end to end on top of your existing stack: inputs, LLM orchestration, integrations, observability, evaluations. Production-grade in under three weeks. We use the tools you already own, so nothing new hits your security review.

Move 03

Shadow before live.

The agent runs in parallel to humans inside the three-week window. We compare outputs, iterate prompts, fix edge cases. Go-live happens only after the agent matches or beats human quality. No earlier, no exception.

Move 04

Hand over and stay close.

Your owner gets trained, documentation is written, runbooks are tested. You own the agent and the code. We stay on retainer for monitoring and improvements if you want, or we walk away and you run it yourself.

Agents we've recently shipped into marketing teams.

Every build is custom-fit to your data and stack. Here are examples of agents we've delivered in recent engagements.

Drag, scroll, or swipe through real builds
50% production time saved

Campaign video production & localisation agent

Cut APAC campaign video production and localisation from three months to one and a half.

AI-generated scripts and dynamic scene stitching for production. AI voiceovers tuned to regional pronunciation, visuals and models swapped for cultural fit across India and Singapore for localisation. One pipeline replaces two.

Creative ops
3 weeks
Days → minutes research turnaround

Event intelligence agent

Turn deep event research into a structured brief in minutes.

Built for a global events team. The agent ingests public sources, scores fit against the team's priorities, and outputs a research-ready brief that previously took days of analyst time.

Field marketing
2 weeks
PDF → live in one pass

PDF-to-campaign agent

Convert source PDFs into launch-ready emails and landing pages.

For a global marketing team in Marketo, Knak, and Salesforce. The agent extracts content, applies brand and compliance rules, and produces ready-to-launch assets, removing days of manual rebuild work per campaign.

Asset automation
2.5 weeks
1 month ahead of deadline

Enterprise migration agent

Delivered a Marketo migration for a 200,000-employee organisation a month ahead of plan.

Automated workflow audits, content reformatting, and QA against governance rules. Brought a previously outsourced operation back in-house with full documentation and handover.

Marketing ops
3 weeks
3,600 tested email variants

Email campaign automation agent

A 50-email nurture, in 12 languages, multi-variable A/B tested. 3,600 individual emails shipped.

Built for a major B2B marketing team. The agent extracts a brief, generates copy in tone, translates across 12 markets, spins up A/B tests on multiple variables for each email-language variation, and lands 3,600 production-ready emails. Volume and testing surface a human team could not produce or validate alone.

Campaign execution
3 weeks
Self-serve knowledge access

Internal knowledge chat agent

Consolidates training, runbooks, and SOPs into a single chat surface.

Replaces scattered docs and Slack archaeology. The agent answers in context, auto-generates missing documentation when a question recurs, and shortens onboarding for new joiners.

Enablement
1.5 weeks
Real-time enrich, route & observe

Lead enrichment & routing agent

Inbound leads enriched, scored, routed, and watched in real time.

Combines firmographic, technographic, and intent signals, scores against ICP, and routes to the right rep with context already attached. Powers a live tracker and dashboard of routing movements: for the first time, the team can visually watch leads being routed second by second, instead of stitching reports together after the fact.

Demand gen
2 weeks

Each of these shipped on a client's existing stack. No new tooling, no fresh security review, no months-long programme.

Priced per agent. Outcomes guaranteed.

Fixed build fee covers scoping, engineering, testing, and handover. Optional retainer for ongoing improvements and monitoring. If quality targets aren't met by go-live, we extend at our cost until they are.

Pilot · Single agent
Production build
$3k to $8k
1 to 3 weeks · typical first engagement
One agent, scoped to production. Most teams start here. A tightly scoped Pilot proves the model and gives you a working agent before you commit to a programme.
  • Scoping + architecture (days 1 to 3)
  • End-to-end build (week 1 to 2)
  • Shadow testing + iteration (week 2 to 3)
  • Handover + documentation
  • 30 days of post-launch support
Year-long retainer
Embedded automation
Custom scope
Standing pod · multi-quarter engagement
A standing engineering pod inside your team. Best for enterprises automating an entire function rather than one workflow at a time.
  • Custom team size and composition
  • Continuous backlog discovery
  • Multi-agent orchestration where useful
  • Direct access to senior engineers
  • Ongoing optimisation across the portfolio

All tiers include the guarantee: if the agent doesn't meet the quality bar agreed at scoping by go-live, we keep working at our cost until it does.

Our mission

We're evolving marketing teams.

AI isn't replacing marketing.
AI-native teams are.

Two futures. We exist for the one where your team wins.

Algomarketing has hired the world's largest in-house team of AI-native marketing professionals. Our AI Transformation programme is how your team becomes one of them.

Your peers are already building AI-native marketing teams. Don't get left behind.

The questions you'll get asked before you sign.

We run a curated recruitment cohort. Every Enabler is a senior marketing practitioner (5+ years in martech, marketing ops, or marketing analytics) who has independently shipped AI workflows before we hire them. Every one holds Gen AI Certification (Level 1) as a floor and completes our internal certification before they can be matched to a client team. We screen as hard for teaching ability as for technical skill.
Typically 2-3 weeks from contract signing to Enabler day one. That covers discovery and scoping, chemistry call with your team lead, and system access / OKR setup. Faster starts are available for urgent needs. No 90-day mobilisation phase like traditional consultancy.
Yes. Common extensions are: rotating the same Enabler onto a new team within the organisation, or adding Enablers for team growth. We also offer an Enablement + Execution model where the Enabler delivers a specific role (e.g. Demand Gen, Content) while continuing to upskill others. Extensions are scoped separately, not assumed.
Yes. We offer a transparent conversion path with a standard finder's fee. About 15% of engagements end in FTE conversion. We see this as success. It means the capability transfer was so strong that you wanted to keep the person on the team permanently.
Adoption is the most common reason AI transformations stall, which is why our model is built around it. Every workflow is co-built with the person who will use it daily. Nothing is handed down from strategy deck to end user. That's how we hit 100% of trained team members independently building AI workflows by hand-off. And if we miss that floor, we extend the engagement at our cost until we hit it.
Two structural differences. First, we embed a builder, not a strategist. The Enabler is a senior marketer who ships workflows, not a partner running PowerPoint. Second, our business model depends on leaving, not staying. We don't want a long retainer. We price on capability transfer, and we've committed to an adoption floor. The big consultancies can't match either of those structurally. Their business model is billable days, not outcomes.
Standard enterprise framework. All IP for workflows, agents, playbooks, and libraries built during the engagement is owned by your organisation. Enablers work under your existing data governance and security policies. NDAs, MSAs, and DPAs are handled through our standard contracting. We've already passed procurement at several of the brands in our trust strip.
Heads of Marketing Operations, Marketing Transformation, Marketing Excellence, or Marketing Innovation. Occasionally a forward-leaning CMO or VP of Marketing who owns the transformation mandate directly. The economic buyer is usually the leader who's accountable for the marketing team's productivity, not the CIO or the AI centre of excellence.